Relying on personality assessments alone isn’t enough.

In today’s globalized workplaces, employees bring diverse personalities, work styles, and cultural backgrounds that shape how teams collaborate and thrive. Personality assessments like Myers-Briggs (MBTI) provide valuable insights into individual traits, but they leave a critical gap: the influence of culture.

The GlobeSmart® Profile goes beyond personality assessments by showing how personality traits, for example, extroversion, are perceived in different cultures. It helps you adapt and communicate effectively, making collaboration smoother and more successful.

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What is the GlobeSmart Profile?

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The GlobeSmart Profile (GSP) is a powerful, research-backed work-style assessment designed to improve team dynamics, enhance cultural awareness, and enable effective collaboration.

Unlike personality assessments, the GlobeSmart Profile identifies your preferred ways of working along five key dimensions of culture:

  1. Independent vs. Interdependent
  2. Egalitarian vs. Status-Oriented
  3. Risk-Taking vs. Certainty-Seeking
  4. Direct vs. Indirect Communication
  5. Task-Oriented vs. Relationship-Oriented

With over 2 million Profiles taken, the GlobeSmart Profile is statistically validated and grounded in rigorous research, testing, and analysis. Participants receive a personalized "dot" placement on each dimension, visualizing their unique work style. From there, individuals can compare their Profiles and gain custom advice on the best ways to work with each other. The GlobeSmart Profile is key to fostering self-awareness and the ability to adapt when collaborating with global colleagues and clients.

Who is the GlobeSmart Profile For?

Global teams

Enhance collaboration by understanding and bridging cultural differences.

Sales teams

Tailor messages to clients and leads by accounting for both personality and cultural background

Leaders & managers

Build effective and inclusive teams by fostering adaptability and mutual respect.

Educators & trainers

Equip students and professionals with cultural agility for the modern workplace.

What is the Impact?

  • Improved communication: By recognizing cultural nuances, teams avoid misunderstandings, foster deeper connections, and establish trust.

  • Stronger collaboration: Teams align and operate more effectively with a better understanding of how everyone works.

  • Enhanced global readiness: Individuals gain the tools to succeed in multicultural environments, improving international assignments, projects, and initiatives.
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Why choose the GlobeSmart Profile?

By integrating this cultural assessment with personality insights, the GlobeSmart Profile ensures a holistic approach to understanding work styles and enabling strong collaboration. Whether you’re looking to support cross-cultural teams or improve how people work together at your organization, the GlobeSmart Profile is the industry-leading tool that will make it possible.

See the strength that lies in diversity.

No work style is right or wrong. When people are more aware of themselves and others—and equipped with skills for bridging boundaries—they can forge new paths and accelerate growth together.

“The GlobeSmart Profile deepens the conversations happening at Haleon. By gaining a better understanding of each other’s work styles, our employees are communicating more effectively and comfortably within their multicultural teams.”

Where can the GlobeSmart Profile lead?

A foundation for broader programs

The GlobeSmart Profile is not just a standalone tool; it’s the cornerstone of broader learning and development programs. Organizations can leverage the GSP to scale cultural sensitivity initiatives globally, ensuring consistency and impact across locations.

Certification opportunities

Professionals can become certified facilitators of the GlobeSmart Profile, empowering them to guide teams and organizations in developing greater cultural awareness and effective global collaboration.

Flexible facilitation options

Aperian® facilitates small and large group workshops, tailoring the experience to meet specific needs. Whether you want to explore the GSP within a department or across an entire organization, we have scalable solutions to help you meet your goals.

Take the next step in building globally ready teams.
Join over 2 million Start with the GlobeSmart Profile.